What if...

[Neal]

So like in the stock market, buy low sell high. Matt Miller executed this perfectly with Newmar selling it off to Winnebago at its peak. Now that the RV industry is struggling...what if Matt Miller bought back Newmar and took it over again at a discount?

 

[Richpatty]

Would be interested…except who would run it? It didn’t seem any of the family wanted any part of it….

 

[Jim]

Interesting concept Neal.

1. Buying back a company, even at a discount, requires significant capital. If Miller doesn’t have immediate access to funds (he is willing to risk) or partners willing to back the buyout, that could be a roadblock.
2. The current RV market slump might make rebuilding Newmar riskier. If consumer demand is weak or rising costs continue to pinch margins, even a capable leader like Miller could face an uphill battle.
3. If the buyback and rebuild failed, it could tarnish Miller's legacy. He may prefer to enjoy the success he’s already achieved rather than risk it on a comeback attempt.
4. Winnebago bought Newmar for its luxury brand and reputation. They might hold onto it as a long-term asset, even if it struggles short-term, betting on a market recovery.
5. After selling Newmar, Miller might have other ventures or personal priorities. Starting over, even with his proven expertise, might not align with his current goals or lifestyle.

That said, if anyone could pull off a comeback, it’s someone who already knows the brand, its DNA, and its customers like Miller does.

But, all things considered, I bet he opts for a continued retirement.

 

[MarkMaxPayne]

To dream...

I think if he even wanted to dive back into the RV industry, it would be far easier (and cheaper) to start over by launching a new niche/boutique brand. Leverage his name, reputation, supplier, and other industry contacts to start fresh with a handful of coaches a year. Direct sales model at first, then expand to a select dealer or two. Then flip that brand if successful to one of the strategics again. Basically a rinse/repeat that got back to the basics out of the gate. I wonder how long his industry lockout / non-compete clause was set for...

 

[Joe Hogan]

In my opinion Mr Miller as well as others have seen the long term decline of Class As in the market. Class A units are too expensive for many. Especially if you don’t travel a lot.
If you are an entertainer or high net individual it might make sense to drop big money on a Class A.
For the rest a tow behind makes more sense.