I guess it must be a generational thing with me. Back when I grew up, you honored the agreements you made. Farms were bought and sold on a handshake and, if you didn't honor the deal, word got around quickly and no one would do business with you again.
TJ
I'm not of the opinion that PFJ shouldn't honor their agreement with CW/GS. I'm of the opinion that CW/GS's agreement with PFJ to be the exclusive fuel discount program doesn't apply to this situation and thus the agreement is non-enforcable. Obviously though, my opinion is wrong here because PFJ is obliging.
You know, TJ. it's really not a generational thing and I think you know that. Its really just two good, honest people who have a difference of opinion and that's okay. People can disagree, it's a healthy thing. By and large my generation honors their word, as does yours, as do the majority of people in every generation. There are scoundrels in every generation but that's no reason to write off an entire group of people simply because they were born in a certain window of years. Word still gets around when those people do their deeds, albeit a lot faster these days and through different means but the end result is the same.
The only thing I was trying to say is that I think CW/GS is being a bully here and pretty naive, enforcing an agreement they know very well doesn't apply based on the circumstances of how the EFS card works. There's no upside for CW/GS in enforcing this. It only harms PFJ through lost sales and TSD participants through the loss of a fueling network. TSD participants, as you can see on this forum and the others, are not suddenly going to drop their TSD cards because they just love filling up at PFJ so much that its worth the $20-$30 difference in savings.
Just because you have a legal agreement in place, from an economic or public relations perspective, it doesn't always make sense to enforce it. Every business has the option to enforce an agreement at their discretion. There is no obligation to enforce other than the precedent that sustained non-enforcement may set. For some reason that I can't understand, CW/GS is choosing to enforce their agreement with PFJ even though there is no upside for CW/GS or PFJ in doing so.